Claire McGregor – Medium

Claire McGregor

Claire McGregor
in
Appbot

The App Review & Rating Playbook

Best practices to get more reviews & higher star ratings

7 min readMay 26, 2020

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The App Review & Rating Playbook

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Claire McGregor
in
Appbot

3 awesome bonuses from NPS

It’s a lot more worthwhile than I thought

4 min readJul 14, 2017

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3 awesome bonuses from NPS

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Claire McGregor
in
Appbot

The Indian mobile app market: A huge opportunity

The Indian mobile app market is attracting a lot of attention recently as a huge opportunity for app growth. Industry leaders like App…

5 min readJul 28, 2016

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The Indian mobile app market: A huge opportunity

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Claire McGregor
in
Growth Bug — Technology | Product | Growth | Apps

The In-App Purchase Checklist

14 pro tips for making IAPs users actually love

6 min readJun 21, 2016

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The In-App Purchase Checklist

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Claire McGregor
in
Appbot

Want a Top Grossing app? Here’s the pricing recipe.

Even the best products fail if the price isn’t right. Whilst pricing isn’t the only thing that determines how your app performs, it can…

2 min readMar 31, 2016

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Want a Top Grossing app? Here’s the pricing recipe.

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Claire McGregor
in
Appbot

New ebook: How I got 2.3 million app downloads

The story of our CEO, Stuart Hall’s, App Store Experiment is pretty incredible. An app built in one night went on to get over 2.3 million…

1 min readDec 15, 2015

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New ebook: How I got 2.3 million app downloads

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Claire McGregor
in
Growth Bug — Technology | Product | Growth | Apps

In-App Purchases of the Top Grossing apps

How 200 Top Grossing apps price their IAPs

7 min readOct 1, 2015

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In-App Purchases of the Top Grossing apps

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Claire McGregor
in
Appbot

Are you hiring individuals or team members?

How getting culture right helps you hire better.

6 min readJul 24, 2015

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Are you hiring individuals or team members?

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Claire McGregor
in
Appbot

Feeling the love: Sentiment in the Top 10 Free vs Paid Apps

It’s no small feat to get your app into Apple’s top 10 in the USA — Free or Paid. We spend our days at Appbot helping our customers improve…

6 min readJul 17, 2015

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Feeling the love: Sentiment in the Top 10 Free vs Paid Apps

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Claire McGregor
in
Appbot

How to pick A-players

200+ startup interviews later, here’s what I’ve learnt.

10 min readJun 18, 2015

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How to pick A-players

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Claire McGregor

Claire McGregor

Co-founder & Head of Growth @ https://Appbot.co. Product nerd, startup doer, digital marketing ninja & caffeine/beach addict.

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